No more confusing jargon. Receive realistic expectations, know what tactics are effective for your business, and see the results.
Horizon Business Strategies is a Grand Rapids-based company specializing in Local Search Engine Optimization (SEO). We help small businesses in West Michigan who are frustrated with their current online marketing. We do this by helping them communicate their expertise in a way that develops relationships with customers, other businesses, and Google.
Learn more about our founder and processes.
Local SEO Process
Horizon Business Strategies takes a thorough approach to develop a solid local SEO plan for your business. We do not believe that one size fits all. Your goals, your industry, your location, and your current online presence all play a part in your plan. Here is a birdseye view of how we customize a plan of action for our clients.
Step 1: Local SEO Evaluation
We talk about your goals, your company’s growth plan, and your current acquisition strategy. We also go over your current online presence and identify key opportunities for improvement.
Step 3: Local SEO Options
After we have done our research, we will schedule a meeting with your company’s decision-maker(s) to review 2-3 package options tailored to your needs. Lastly, we will clearly explain the advantages of each option and help you choose the strategy based on your vision and budget.
Step 2: Local SEO Research
Horizon Business Strategies will evaluate your website: looking for broken links, underdeveloped pages, duplicate SEO material, and more.
Step 4: SEO Communication
Horizon Business Strategies becomes a partner in your success; an extension of your team. We provide monthly progress reports accompanied by a conversation to discuss what the numbers mean. We also use this time to answer any questions you have and collect any updates you wish to provide.
Get started with your free evaluation today!